The Calamity Cowgirls are a talented young trio of young trick riders. They travel across western parts of Canada and the US and needed visibility to get both bookings and spectators and fans to their events.
This required building a website that reflected the skill that the girls possess and what they offer. It also needed to be user friendly, simple navigation and simple contact options.
Because the girls are performers, it was important to have lots of visuals of them performing and because they travel both in Canada and the US, it was important to have include both currencies and flags.
The solution began with creating a sitemap to organize all the pages into information categories.
It was important to make it obvious where to find bookings and events and bios of each girl and how to contact them. I also included flags at the top of the page so that visitors know that they are a cross border group.
Video footage was placed in the background of the homepage to give a sense of excitement the girls bring to their performances.